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  • Home AFR BOSS Home

AFR BOSS


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Brand Overview
About AFR BOSS
AFR BOSS is avant-garde in every sense of the word. Launched in 2000, the magazine has an enviable reputation for access to Australian leaders and top business minds. From success to business blunders, design and organisational culture and new ways of thinking, AFR BOSS is an ideas catalyst. It is a magazine that provokes dialogue with leaders and high-achievers, as well as those aspiring for success and improvement.

With a focus on well-written provocative and innovative reportage and commentary, and leading photography, each month the AFR BOSS team puts the emerging world of work and business under the microscope. The result is a magazine with a global perspective and a source of ideas and insights.

AFR BOSS is inserted in The Australian Financial Review on the second Friday of every month.

Events & Conferences

The Australian Financial Review is committed to hosting quality conferences, exhibitions, events and providing a high standard of education in the Financial Services sector.

Numerous conferences, events and exhibitions are held throughout the year, under the various Fairfax Business Media publication mastheads, including The Australian Financial Review, BRW, CFO, AFR BOSS and others.

Bringing together heavyweights of industry at targeted conferences and events, this provides the perfect opportunity for further engagement to any campaign. To find out more about the Financial Review Events and Conferences, please head to the Fairfax Services link at the top of this page and hit the Events link.

Readership

Readership: 177,000

Source: Roy Morgan Research, September 2008

Circulation

Circulation: 97,496

Source: Audit Bureau of Circulations, September 2008

Audience
AFR BOSS is a magazine for leaders and high-achievers - and those who wish to learn from them.

AFR BOSS has a core focus on management and leadership but its motivating force is the desire to build a community of interest and knowledge around the latest ideas and thinking in business and the world of work.

Overview
The average AFR BOSS reader is 44 years old.

The average AFR BOSS reader earns $172K.

AFR BOSS readers on average have an investment portfolio worth $1.1 million.

The average AFR BOSS reader spends 44 minutes reading the magazine.

Source: AFR BOSS Reader Survey, Dec 2007, n=1,089

Readership
175,000
Source: Roy Morgan, June 2008
Profile
AFR BOSS Reader Profile
AFR BOSS - Roy Morgan September 2008 Reader Profile
AFR BOSS Media Kit
Circulation
100,591
Source: ABC, June 2008
 
 
Rates
To negotiate your best rates, contact your Sales Executive  
Below are the rates for advertising in AFR BOSS Magazine.
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Rates effective 1 January 2009 - 31 December 2009

Please download the detailed rate card here
casual3x6x9x12x15x18x21x24x
DPs$28,550$28,100$27,750$27,300$26,900$26,500$26,150$25,750$25,400
DPs incl GST$31,405$30,910$30,525$30,030$29,590$29,150$28,765$28,325$27,940
Full Page$15,050$14,850$14,700$14,400$14,150$13,900$13,750$13,550$13,300
Full Page incl GST$16,555$16,335$16,170$15,840$15,565$15,290$15,125$14,905$14,630
1/2 Page$9,250$9,150$9,050$8,850$8,700$8,550$8,400$8,300$8,150
1/2 Page incl GST$10,175$10,065$9,955$9,735$9,570$9,405$9,240$9,130$8,965
1/3 Page$7,900$7,800$7,650$7,500$7,400$7,300$7,200$7,050$6,950
1/3 Page incl GST$8,690$8,580$8,415$8,250$8,140$8,030$7,920$7,755$7,645

AFR BOSS Print Rates.
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Friday1-12 pagesinc GSTQuantities
National$27,550$30,305143,000
NSW/Canberra$11,590$12,74961,000
VIC/TAS$7,220$7,94237,000
Queensland$3,458$3,80419,350
SA$1,235$1,3596,000
WA$1,938$2,13210,150
NZ$760$8365,300

AFR BOSS Insert Rates
Deadlines & Specs
Any Questions? Call our customer service  
For 2009 deadline information, mechanical specs for AFR BOSS magazine and the terms and conditions of advertising with John Fairfax Holdings Ltd, please download the below PDF's.

AFR BOSS Rates & Deadlines
AFR BOSS Mechanical Specs
John Fairfax Holdings Ltd - Terms & Conditions of Advertising
 
Regular Sections
Inside AFR BOSS you will find lead stories on the latest management issues from Australia and around the world. Lead stories and columns carry a spirit and attitude that can be confronting and challenging, but always inspiring. AFR BOSS draws on current business leaders as well as management academics locally and overseas.
BOSS Report
The latest news on management and leadership to give you the edge in business thinking.
 
BOSS DressCode
Focuses on executive style essentials. It's a pragmatic take on dressing for success.
 
HBR
The Harvard Business Review is the most prestigious management journal in the world. Fairfax Business Media has exclusive access to this journal and AFR BOSS brings you the best selection of material each month. This is must-read material for the nation's executive-suites - the very latest in strategy and management.
 
Dual Drivers
Business is often about partnership and this section brings you the winning ideas and practices of the nation's most successful duos. We look behind the numbers and ask what is it about the working relationships of these partners that sets them apartment and gives them the edge.
 
BOSS Space
The high design of office and workspaces and why it's a central part of every modern company's strategy.
 
Sustainable BOSS
In a regular monthly spot, we examine case studies of companies that are working to reduce their environmental footprint and increasing their focus on corporate social responsibility.
 
Twenty-four seven
This section includes; What I'm reading, Journals, Bookstore, BOSS Coach, BOSS Travel and BOSS Advice.
 
 
 
Special Issues
AFR BOSS has a number of special features each year.

Success Strategies - February
This issue will focus on how top executives run their careers and insights on what you need to do to stay ahead of the game in these times.

The Design Issue - March
This issue of BOSS will feature the latest thinking in the main fields of design - product, commercial interior and organisational design and the people behind it.

The Green Issue - April
With the Federal Government's emissions trading system soon to be introduced, we can look forward to a whole new market and new organisational change issues. We look at how the smart firms are tackling the climate change challenge. Plus our list of some cool climate change initiatives and profiles of Australia's sustainability leaders.

CEOs Who Deliver + Marketing Survey - May
How do you stay up in a downturn? Which CEOs really have what it takes to succeed in a tough environment? Plus, our annual national survey of marketing directors reveals where companies plan to spend their marketing budgets, how clients measure the value of marketing and their budget forecasts.

Big Ideas - June
Whether it's technology or timesheets, this annual list of cutting edge ideas will give you the jump on competitors. Plus essays from leading thinkers about the future of how we work, live and play.

Young Executives Of The Year - July
Each year AFR BOSS and human resources firm DDI run a national competition in search of Australia's top six young executives. The winners are chosen for their potential as leaders, career commitment and their ability to operate under pressure.

True Leaders - August
Each year the AFR BOSS staff and a panel of industry leaders select the most outstanding leaders in business, the public sector and the non-profit sector.

MBA & Execuive Education Special - September
This bi-annual ranking of business schools and their courses will once again give AFR BOSS readers the most up-to-date and credible information about the status and value of MBA courses around the country. We also update the latest trends in the fast-growing executive education sector.

High Performance - October
In these challenging times, what makes a top performing team? AFR BOSS takes a close look at the ingredients that make up a high-performing company, from the culture and rewards system to the leaders at the top.

Salaries Special - November
The AFR BOSS salaries special is the premium analysis of salaries from the CEO and director level down. Our survey analyses the trends in executive jobs and remuneration and also provides extensive data on salaries around the country. This issue will also contain a list of the highest paid CEO's.

Summer Edition - December/January
This edition will look at the main consumer trends affecting how we work, play and buy for the year ahead. Plus our annual social enterprise issue looks at the leaders who span the business and social sector and how they make a difference.

 For more information, please download the below PDF.
AFR BOSS Special Features  
 
 
Research
A reader survey for AFR BOSS was conducted in December 2007.

For more information regarding this or to obtain a copy of the survey, please contact your sales representative.
Registration is required to view Research

Please Login above or Register to view more details about research





Contacts
Below is a list of all relevant contact numbers:

Download Full Contact List

NSW - Fairfax
Samantha Thomas
Level 1, 1 Darling Island Road
Pyrmont NSW 2009
Phone: (02) 9282 2324
Fax: (02) 9282 3854
Email: samantha.thomas@fairfax.com.au
VIC - Fairfax
David Bobadilla
Level 2, 469 La Trobe Street
Melbourne VIC 3000
Phone: (03) 9603 3877
Fax: (03) 9670 4328
Email: dbobadilla@fairfaxmedia.com.au
QLD - Fairfax
John Iveson
Level 1, 167 Eagle Street
Brisbane QLD 4000
Phone: (07) 3308 1100
Fax: (07) 3308 1129
Email: jiveson@fairfaxmedia.com.au
SA - Fairfax
Tim Patrick
124 Franklin Street
Adelaide SA 5000
Phone: (08) 8210 1112
Fax: (08) 8212 1210
Email: tpatrick@fairfaxmedia.com.au
WA - Fairfax
Liz Molyneux
Level 1, 40 Kings Park Road
West Perth WA 6005
Phone: (08) 9327 4802
Fax: (08) 9481 4228
Email: lmolyneux@fairfaxmedia.com.au

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