ABOUT THE FAIRFAX EMPLOYMENT NETWORK

13,300,000 Total Readership

Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending April 2017 | Nielsen Digital Ratings Monthly April 2017.

The Fairfax Employment Network is a targeted, bespoke advertising solution designed to help Australian employers find the right people for the right jobs. Featuring multi-channel, cross-platform products from Fairfax Media, The Fairfax Employment Network reaches a large, high-quality talent pool through a collection of Australia’s most trusted brands including The Sydney Morning Herald, The Age, The Australian Financial Review and many more.

INTERACTIVE PDF

For an overview of who we are and how we can help you, explore our interactive PDF below.

INTRODUCTORY VIDEO

To discover a little more about the Fairfax Employment Network, watch our introductory video here.

CASTING THE NET

We allow advertisers to tailor innovative, high-impact campaigns across the Fairfax Network across our trusted brands, including: 

The Australian Financial Review
The Sydney Morning Herald
The Age
The Canberra Times
WA Today
Brisbane Times

All Fairfax brands can be found here with a summary on each.

With solutions across print, desktop, mobile and tablet, we help employers connect with potential candidates across all times of the day, whether at home, at work, or on the go through our engaging, trusted brands. Watch this video to discover more.

If you're looking for print solutions, download the Fairfax Employment Network Print Media Kit below, which includes full rates and deadlines for our Employment print products.

Demographics

Gender
50% Male
50% Female
Social Grade
  • 26% Social Grade A
  • 21% Social Grade B
  • 19% Social Grade C1
  • 18% Social Grade C2
  • 16% Social Grade DE
Income
  • 16% Less than $40,000 per year
  • 19% $40,000-$79,999 per year
  • 16% $80,000-$119,999 per year
  • 20% $120,000 or more per year
Lifestage
15% S.I.N.K.S
14% D.I.N.K.S
30% Families
25% Empty nesters
Occupation
  • 25% Managers
  • 4% C-Suites
  • 17% Business Decision Makers
  • 7% Technical Trades
  • 4% Community & Personal Services
  • 8% Clerical & Administrative
  • 5% Sales
Source: emma conducted by Ipsos MediaCT | People 14+ for the 12 months ending Apr 2017 | Nielsen Online Ratings Apr 2017.

TOOLS OF THE TRADE

Candidate Source overview

A tailored digital advertising solution designed to deliver your roles to a range of categories and sectors across the Fairfax Network including Executive, Finance, Technology, Education, Government and Health. Candidate Source utilises prominent display advertising across a suite of premium, specifically targeted sites to ensure you reach your target audience where they spend their time.

Cost-Per-Click overview

Cost-per-click advertising allows you to lock in a guaranteed number of clicks for your dollar, ensuring you know how many people will interact with your ad and take action, right from the start. Choose one of our designed packages, or speak to us about a tailored option. - Access passive and active candidates across 300+ websites - Appear on all devices: desktop, tablet and mobile - Use advanced optimisation capabilities to refine targeting based on performance - Multiple creative for testing and optimisation

Native Advertising overview

Fairfax Native Advertising provides advertisers with the opportunity to have articles written independently by Fairfax journalists targeted to your audience with interesting, topical and relevant stories. This ‘Sponsored Content’ follows the natural form and function of the website and/or the publication, and is digitally promoted across the Fairfax network.

Tablet In-Article overview

A simple and cost-effective recruitment advertising solution that places your adverts in news articles. Create visual impact via an innovative platform with a highly engaged, affluent and growing audience. Combine with a print advert for an even wider reach and a lower cost point. Available across these tablet apps: The Sydney Morning Herald, The Age, The Australian Financial Review, Brisbane Times tablet apps.

Get in touch with us

Eli Canli
Recruiter Sales
+61 (02) 9282 2274 Email Eli Canli
Tim Dawson
Account Executive Employment, NSW
Fairfax Media
+61 (02) 9282 1396 Email Tim Dawson
Emma Thompson
Account Manager Employment, VIC
Fairfax Media
+61 (03) 8667 4260 Email Emma Thompson