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  • Home The Lakes Mail Home

The Lakes Mail


  • Brand Overview
  • Audience
  • Rates
  • Specs / Deadlines
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  • Contacts
Brand Overview
The Lakes Mail is a voice for the community, covering local news and issues from around the region. The Lakes Mail is published weekly and has a comprehensive entertainment guide, Live, a detailed local services directory and classifieds pages. The newspaper features all the local sports and has a fishing column written for local fishermen… just what the locals need.
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The Lakes Mail, based in Morisset NSW, has a distribution area from Wyee Point through to Morisset, Cooranbong, Dora Creek up to Toronto, and on to Warners Bay and Speers Point.

Readership

Distribution

Thursday: 27,450

Source: Publishers Claim, September 2009

Circulation

Thursday: 27,450 distribution

Source: Publishers Claim, September 2009

Suburbs: Lake Macquarie, Morisset, Wyee Point, Silverwater, Dora Creek, Myuna Bay, Wangi Wangi, Arcadia Vale, Rathmines, coal P9oint, Kilaben Bay, toronto, Awaba, Fennell Bay, boltonPoint, GBooragul, Speers Point, Warners Bay...

Audience
The Lakes Mail, based in Morisset NSW, has a distribution area from Wyee Point through to Morisset, Cooranbong, Dora Creek up to Toronto, and on to Warners Bay and Speers Point.
Overview
The Lakes Mail is a voice for the community, covering local news and issues from around the region. The Lakes Mail is published weekly and has a comprehensive entertainment guide, Live, a detailed local services directory and classifieds pages. The newspaper features all the local sports and has a fishing column written for local fishermen… just what the locals need.
Readership

Distribution

Thursday: 27,450

Source: Publishers Estimate, September 2009

Other Information
Lakes Mail Media Guide
Profile

 
 
Rates
To negotiate your best rates, contact your Sales Executive  
Rates effective 1 July 2008. For more details, the rate cards for advertising in The Lakes Mail are available as PDF (portable document format) files, which can be downloaded to your computer, viewed with Acrobat Reader*, and printed as necessary. Please click on the links at the bottom of this page.
Display Rates

CodeModular NameSize (D x W)Rate ex GSTRate inc GST
Rate per single module $ 63.08 $ 69.39
T88Double Page Spread374 x 549 mm $ 4,037.12 $ 4,440.83
T84Tabloid Full page374 x 259.6mm $ 2,018.56 $ 2,220.42
T44Tabloid 1/2 Horizontal186 x 259.6mm $ 1,009.28 $ 1,110.21
T24Tabloid 1/4 horizongtal92 x 259.6mm $ 504.64 $ 555.10
T22Tabloid 1/8 page92 x 128.8mm $ 252.32 $ 277.55
T12Tabloid 1/2 Strip45 x 128.8mm $ 126.16 $ 138.78
T11Tabloid 1/32 Page45 x 63.4mm $ 63.08 $ 69.39
T14Tabloid 1/8 Strip45 x 259.6mm $ 252.32 $ 277.55
T82Tabloid 1/2 Vertical374 x 128.8mm $ 1,009.28 $ 1,110.21
T81Tabloid 1/4 Vertical374 x 63.4mm $ 504.64 $ 555.10
T42Tabloid 1/4 Page186 x 128.8mm $ 504.64 $ 555.10
T41Tabloid 1/2 Tower186 x 63.4mm $ 252.32 $ 277.55
T21Tabloid 1/16 page92 x 63.4mm $ 126.16 $ 138.78
T34Tabloid 35% Strip139 x 259.6mm $ 756.96 $ 832.66
T1H4Tabloid 18% Strip70 x 259.6mm $ 378.48 $ 416.33
T31Tabloid 3/8 Tower139 x 63.4mm $ 189.24 $ 208.16
T51Tabloid 5/8 Tower233 x 63.4 mm $ 315.40 $ 346.94
T63Tabloid Junior Tabloid280 x 194.2mm $ 1,135.44 $ 1,248.98
T62Tabloid Double Tower280 x 128.8mm $ 756.96 $ 832.66
T61Tabloid 3/4 Tower280 x 63.4mm $ 378.48 $ 416.33
T83Tabloid 3/4Vertical374 x 194.2mm $ 1,513.92 $ 1,665.31
T43Tabloid Block186 x 194.2mm $ 756.96 $ 832.66
T23Tabloid 1/2 Block92 x 194.2mm $ 378.48 $ 416.33
T32Tabloid 3/8 Double Tower139 x 128.8mm $ 378.48 $ 416.33
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Click the links to download or view the current rate cards
You’ll need the PDF reader to view PDF’s download acrobat reader
Modular Specifications
Rate card
Specs & Deadlines
Contact your local customer service office  
Specifications
For detailed specifications, Click Here.
Deadlines
Verbal bookings must be confirmed in writing.
Deadlines will be brought forward in the lead up to public holidays, so please check with your representative for specific deadlines.
Special publication and magazines have earlier deadlines also; please check with us direct on (02) 4979 5550.
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Advertising
SectionBooking DeadlineCopy deadlinePrint-ready Copy deadline
News (EGN)4pm Thursday5pm Thursday4pm Monday
Classified Display4pm Thursday5pm Thursday4pm Monday
Classified Lineage12noon Tuesday
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Public Holiday deadlines
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Useful Information
You’ll need the PDF reader to view PDF’s download acrobat reader
Fairfax Advertising Terms and Conditions
Sections
The Lakes Mail has many popular sections that appeal to a broad cross-section of readers. This gives advertisers the choice of speaking to a general audience or targeting their message to specific readership areas.
To find out more about sections - To find out more aout sections -
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Categories
The Lakes Mail covers a broad range of categories within its pages daily. From leading local news and comprehensive national and international news, Sport and Business to the informative with employment and education.

Browse through from our categories below to find which one is most suitable:
News
Business
Sport
Property
Motoring
Other
Features & Reports
To negotiate your best rates, contact your Sales Executive  
The Lakes Mail publishes a number of special publications and features throughout the year on many topics including Education, Travel, Entertainment, Home & Living, Careers, Sports and Retail.


Browse through from our categories below to find which one is most suitable:
Research
To negotiate your best rates, contact your Sales Executive  
For up to date research statistics, please contact us direct on (02) 4979 5000 or the local representative in your state.

Download a range of Research/Attitude Papers for The Lakes Mail
Contacts
For more information on The Lakes Mail, please contact your sales representative, or refer to the contact details below.

Address

Shop 1&2, Morisset Square
35 Yambo Street, Morisset. NSW 2264
Phone: 02 4979 5550
Fax: 02 4973 5556

Download

Full Contact List
Sydney

Ad Sales Connect
Suite 4, 47A Penrose St NSW 2066
Phone: (02) 9420 1777
Fax: (02) 9420 1788
Email: jstride@adsalesconnect.com.au
Brisbane

Fairfax Media Ltd
Level 1, 167 Eagle Street QLD 4000
Phone: (07) 3308 1100
Fax: (07) 3308 1129
Melbourne

Cameron Media Sales
Suite G02, 12 Cato Street VIC 3000
Phone: (03) 9822 5188
Fax: (03) 9822 6933
Adelaide

Fairfax Media Ltd
124 Franklin Street SA 5000
Phone: (08) 8212 1212
Fax: (08) 82121210
Perth

Fairfax Media Ltd
Level 1, 40 Kings Park Road WA 6005
Phone: (08) 9481 3171
Fax: (08) 9481 4228

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