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  • Home The Weekend Financial Review Home

The Weekend Financial Review


  • Brand Overview
  • Audience
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Brand Overview
About The Weekend Financial Review

The in-depth, intelligent editorial of The Weekend Financial Review provides a unique perspective of business stories, international and domestic news, whilst also covering more personal interest and thought-provoking features than our weekday editions.

Broken into four distinct sections, The Weekend Financial Review has evolved to suit the unique preferences of our readers as they relax on the weekend.

News Focus

Perspective

Smart Money

Life & Leisure

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Events & Conferences

The Australian Financial Review is committed to hosting quality conferences, exhibitions, events and providing a high standard of education in the Financial Services sector.

Numerous conferences, events and exhibitions are held throughout the year, under the various Fairfax Business Media publication mastheads, including The Australian Financial Review, BRW, CFO, BOSS and others.

Bringing together heavyweights of industry at targeted conferences and events, this provides the perfect opportunity for further engagement to any campaign. To find out more about the Financial Review Conferences and Events, please head to the Fairfax Services link at the top of this page and hit the Events link.

Readership

Weekend Edition: 164,000

Source: Roy Morgan Research, September 2008

Circulation

Weekend Edition: 83,365

Source: Audit Bureau of Circulations, September 2008

afr.com

afr.com is the online channel for the distribution of The Australian Financial Review’s content as well as over 20 other news and information sources.

For more information on afr.com, please see the Fairfax Business Media section of Fairfax Online (left of the page) and click on the afr.com link.

Audience

The Weekend Financial Review is the highest reaching national weekend publication in Australia amongst senior business executives.

Source: Australia’s Business Readership Survey 2008

The Australian Financial Review has a high powered, high earning audience whose spending power is great reagrdless of the economic climate of the day

Readers of The Australian Financial Review have the highest average annual income of all newspapers in Australia, while the newspaper also has the highest proportion of "Big Spenders" of all newspapers in Australia

Source: Roy Morgan June 2008

Overview
Australia’s Business Readership survey

For information regarding the Australian Business Readership Survey, please click below

Readership Profiles

For a detailed readership profile of The Weekend Financial Reviewplease click below

The Australian Financial Review Media Kit

To download a PDF° file of The Australian Financial Review Media Kit, please click on the link below.

Readership

Weekend Edition

164,000

Monday-Friday

265,000

Source: Roy Morgan September 2008

Profile
Weekend Financial Review Reader Profile
Weekend Financial Review Media Kit
Life & Leisure Media Kit
Sophisticated Traveller Media Kit
L&L Luxury Media Kit
Life & Leisure Reader Profile
Aus BRS Overview
Circulation

Weekend Edition

83,365

Monday-Friday

87,702

Source: ABC September 2008

 
 
Rates
To negotiate your best rates, contact your Sales Executive  

The Rate Cards for advertising in The Australian Financial Review Monday-Friday, Life & Leisure, and The Weekend Financial Review are available as PDF (portable document format) files°, which can be downloaded to your computer, viewed with Acrobat Reader and printed as necessary.

Please note the below table is a broad representation of the ratecard. Positional & Colour loadings apply. Please click on the PDF for more details.



View or Download our Rate Cards

To download the The Weekend Financial Review Rates Card, click on the links at the bottom of the page.
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Weekend Financial Review Ratecard

Weekend Financial ReviewCasual RateCasual Rate (incl GST)
Run of Paper$49.20$54.12
Life & Leisure (Full Page)$23,556$25,912

Discount is calculated by projected advertising volume usage in The Australian Financial Review over a 12 month period. $pcc=Dollars per column centimetre.

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The Australian Financial Review Ratecard

The Australian Financial ReviewCasual RateCasual Rate (incl GST)
Mon-Thur Run of Paper$64.24$70.66
Friday Run of Paper$64.24$70.66
Friday Recruitment$107.43$118.17
Legal Affairs/Prof Services$89.92$98.91
Life & Leisure (Full Page)$23,556$25,912

Discount is calculated by projected advertising volume usage in The Australian Financial Review over a 12 month period. $pcc=Dollars per column centimetre.

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Click the links to download or view the current rate cards
You’ll need the PDF reader to view PDF’s download acrobat reader
Weekend Financial Review Rate Card 2008-2009
Life & Leisure Rate Card 2008/2009
Combined Sophisticated Traveller & Luxury Rate Card
The Australian Financial Review - Direct Marketing Media Kit/Rates
Specs / Deadlines
Contact your local customer service office  
General Display Advertising Conditions

Delivery

Fairfax will only accept the delivery of advertising material digitally via Quickcut, Websend, 11th Hour, AdOnline AdTrack, and DMMS.

For more information about material delivery contact details please click the More Spec details ° PDF file below.

Booking Procedure

Verbal bookings must be confirmed in writing, within normal booking/ cancellation deadlines. For your files, please record the name of The Australian Financial Review representative with whom the cancellation was made and accepted. Please note that late bookings made and accepted after normal booking deadlines are non-cancellable.

General Conditions

Click below to view the Terms and Conditions of Advertising with John Fairfax Holdings Ltd.

Specifications

For detailed specifications click here
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Weekend Financial Review
Ad TypeBookingCancellationMaterial
Mono10am, 2 business days prior to publication10am, 2 business days prior to publicationMidday, Friday prior to publication
Colour10am, 5 business days prior to publication10am, 7 days prior to publicationMidday, Friday prior to publication
Life & Leisure10am, Monday prior to publication10am, Monday prior to publication3pm, Tuesday prior to publication
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Monday-Friday
Ad TypeBookingCancellationMaterial
Mono10am, 2 business days prior to publication10am, 2 business days prior to publication3pm, day prior to publication
Colour10am, 5 business days prior to publication10am, 7 days prior to publication3pm, day prior to publication
Life & Leisure10am, Monday prior to publication10am, Monday prior to publication3pm, Tuesday prior to publication
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Useful Information
You’ll need the PDF reader to view PDF’s download acrobat reader
More Spec details
Terms & Conditions of advertising
Contact List
Sections

The Weekend Financial Review provides breadth & depth on business, international & domestic news through a variety of insightful & relevant sections:

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Section Table
Title
Show All
Mon
Select
Tues
Select
Wed
Select
Thur
Select
Fri
Select
Sat
Select
Sun
Select
News
Perspective
Life & Leisure
Luxury Magazine
Sophisticated Traveller Magazine
Smart Money
Market Wrap
Property Section
Information
Enterprise
Show all sections
Categories

The Weekend Financial Review provides a range of varied, but relevant editorial for the Business community:



Browse through from our categories below to find which one is most suitable:
News
Current Affairs
Leisure & Travel
Finance
Property
Information Technology
Business
 
Features & Reports
For more information, contact your advertising representative  

Special Reports

The Australian Financial Review publishes weekly Special Reports, which cover a broad range of products that are in the news or the focus of change. The reports explore subjects to a depth not usually possible on a day-to-day basis and are aimed at providing high-quality editorial material that gives a greater insight into selected topics, such as:

Finance

Property

Resources and the Environment

Travel and Business

IT&T

Automotive

Recruitment

To view the 2008 Special Reports Calendar, please see the Features & Reports tab on The Australian Financial Review site.

Along with weekly special reports, The Australian Financial Review also produces a number of highly anticipated Signature Editions throughout the calendar year, which wrap around The Australian Financial Review on the day of publication.

To see more information on each signature edition, also see the Features & Reports tab on The Australian Financial Review site.

Research

Research plays an integral part in the media planning process. Along with the standard industry currency (including AC Nielsen, Roy Morgan and IPSOS AusBRS), The Australian Financial Review undertakes additional research to provide advertisers with further insights into our readers. This additional research includes:

Reader surveys

Advertiser testimonials

Each year, I-view conducts a number of reader surveys for The Australian Financial Review to provide advertisers with insights into sectional readership. I-view are an independent research company with 20 years experience in data collection and dissemination.

At present, reader surveys have been completed for the following sections:

Life & Leisure (2007)
Market Wrap (2006)
Sophisticated Traveller (2006)
Portfolio (2008)

For more information please contact The Australian Financial Review sales representative in your state.

Testimonials

Testimonials - or quotations from our satisfied customers - are one of the simplest ways of documenting the effectiveness of The Australian Financial Review as an advertising vehicle.

Here are just a few of the fantastic testimonials we've received from our clients.

John Kenny, Chief Executive of Australia
Colliers International

"It [The AFR] is right on the pulse of what is happening day to day. Readers probably need to read it every day to keep up to date with what is going in the property sector and as a result you know that if you have got an ad in the paper on a Tuesday, it is reaching your readership.
I think it is recognised as the place where property needs to be advertised, from a print perspective if you have got a serious property, you have to be in the Financial Review."

Len Augustine, Marketing & Alliances Director, SAP Australia

"Over the last 3 years we've used The AFR to extend our brand in the Australian market place, and we've got great brand recognition results from using The AFR as a key vehicle. We have also used it to extend our solution understanding in the market place around new areas like Customer Relationship Management, Supply Chain Management, and whilst it is not the focus, we have even had phone calls on particular subjects like our small and medium business solutions, so we've had direct solutions from advertising in The AFR."

Robin Jerome, Director, Carterhouse Partnership

"The national coverage of The Australian Financial Review continues to attract an elite readership that has little competition on a state basis, let alone on a national basis. It acts as an excellent medium to target executive level candidates allowing us to reach our focus market and continually source the required candidates for our clients."

Registration is required to view Research

Please Login above or Register to view more details about research





Contacts

To view the list of Australian and international sales contacts in a pdf format please click here


Download now
Sydney
Level 1, 1 Darling Island Road
Pyrmont, Sydney
NSW 2009
Phone: (02) 9282 3415
Fax: (02) 9282 3854
Email: marmour@afr.com.au
Melbourne
Level 2, 469 La Trobe Street
Melbourne
VICTORIA 3000
Phone: (03) 9603 3852
Fax: (03) 9603 3851
Email: efox@afr.com.au
Brisbane
Level 1, 167 Eagle Street
Brisbane
QLD 4000
Phone: (07) 3308 1122
Fax: (07) 3308 1129
Email: thehub@fairfax.com.au
Adelaide
124 Franklin Street
Adelaide
SA 5000
Phone: (08) 8210 1112
Fax: (08) 8212 1210
Email: tpatrick@fairfaxmedia.com.au
Perth
Ground Floor, 40 Kings Park Road
West Perth
WA 6005
Phone: (08) 9327 4802
Fax: (08) 9481 4228
Email: lmolyneux@fairfaxmedia.com.au
London
Fairfax Media (UK) Ltd
3rd Floor, 27-29 Berwick St
London
W1F8RQ
Phone: +44 (0) 207 851 9699
Fax: +44 (0) 207 851 9688
Email: bwarren@fairfaxbm.com
New York
World Media Inc.
19 West 36th Street, 7th Floor
New York
10018
Phone: 0011 1 212 244 5610
Fax: 0015 1 212 244 5321
Email: sales@worldmediaonline.com
Europe
Robert Logan & Associates
2 Milford Road, Ealing London
W13 9HZ
Phone: 0011 44 (0) 208 579 4836
Fax: 0015 44 (0) 208 579 5057
Email: robertlogan@robertlogan.co.uk
New Zealand
McKay & Bowman International Media Representatives Ltd
PO BOX 36-490, Northcote Auckland
60 McBreen Avenue, Northcote
Auckland 0627
Phone: 0011 649 419 0561
Fax: 0015 649 419 2243
Email: neil@mckaybowman.co.nz
Japan
Shinano International, Inc.
Akasaka Kyowa Bldg. 2F
1-6 - 14 Akasaka, Miato-ku Tokyo
107-0052
Phone: 81-3-3584-6420
Fax: 81-3-3505-5628
Email: scp@bunkoh.com
Hong Kong
Publicitas Hong Kong
26/F Two Chinachem Exchange Square
338 Kings Road, North Point Hong Kong

Phone: 0011 852 2516 1519
Fax: 0015 852 2528 3260
Email: cha@publicitas.com
Singapore
Publicitas Singapore Pte Ltd
72, Bendemeer Road
#02-20, The Luzerne, Singapore
339941
Phone: +65-6836 2272
Fax: +65-6297 7302
Email: syan@publicitas.com
Korea
Media Network
IMS Building, 8-3 Nonhyun-dong
Kangnam-gu, Seoul
135-010
Phone: 0011 82 2 3443 6200
Fax: 0015 82 2 3443 6230
Email: imsco@unitel.co.kr
Malaysia
Publicitas International (Malaysia)
Lot S105, 2nd Floor, Centrepoint, Lebuh bandar Utama, Bandar Utama
47800 Petaling Jaya, Selangor

Phone: 0011 603 772 9 6923
Fax: 0015 603 772 9 7115
Email: pmmm@po.jaring.my
Taiwan
Lewis International Media Services Company Ltd
Floor 11-14, No. 46, Sec 2
Tun Hua South Road Taipei

Phone: 0011 886 22 707 5519
Fax: 0015 886 22 709 8348
Email: ky168@ms14.hinet.net
India
The Times of India - International Media Representation
Response Department
Dr Dadabhoy Naoroji Road Bombay 400 001

Phone: 0011 91 22 2273 1338
Fax: 0015 91 22 2273 1145
Email: santosh.pandey@timesgroup.com
China
Publicitas China
Room 701, Wise Logic International Center
No. 66 Shan Xi Rd North Jing'an District Shanghai 200041, P.R China

Phone: +8621 5116 8877 ext 31
Fax: +86 21 5116 0678
Email: jingsj@publicitas.com.cn
Thailand
Publicitas Thailand
5th Floor, Lumpini I Building, 239/2 Soi Sarasin, Rajdamri Road
Lumpini, Pathumwan, Bangkok, 10330 Thailand

Phone: +662 651 9273 to 7
Fax: +662 651 9278
Email: major@asiaaccess.net.th
South Africa
Publicity Project Management
3rd Floor Rovonia Village, 3 Mutual Road Rivonia, Sandton, South Africa
PO Box 78811, Sandton 2146, SA

Phone: +27 11 803 8211 or +27 83 654 5535
Fax: +27 86 503 3237
Email: mikea@mediashop.co.za
Dubai
Intermedia
Jumeirah Centre, Jumeirah Beach Road, Dubai UAE
PO Box 22857, Dubai

Phone: +9714 342 2112
Fax: +9714 342 1896
Email: administration@intermediagulf.com

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