The Brisbane Times continues to deliver on its promise to be a powerful, independent voice for Queensland.

Media Kit 2018 – Brisbane Times

826,700 Unique Audience

BRAND OVERVIEW

Since its launch in March 2007,¬†Brisbane Times continues to deliver on its promise to be a powerful, independent media voice for Queensland. It has cemented its place as a must-read and trusted news site, which is firmly at the forefront of changes in the media landscape while embracing Fairfax Media’s proud journalistic tradition. Our dedicated, passionate team champions fair, quality and fearless journalism above all else, and visitors spend more time on Brisbane Times¬†than on any other Queensland news site as a result.

Our audience is smart, loyal and highly engaged, turning to the Brisbane Times for a trusted, independent source of breaking local, national and international news, agenda-setting reporting and investigations alongside commentary from some of the best columnists in the business including celebrated authors John Birmingham and Madonna King.


AUDIENCE DEMOGRAPHIC

38%Female
62%Male
Age 14-29
21%
Age 30-44
23%
Age 45-64
34%
Age 65+
22%

  • 45% Social Grade AB
  • 24% Business Decision Makers
  • 28% Managers & Professionals
  • 33% Main or Sole Grocery Buyers

Household Income $40,000-$79,999 p.a
0%
Household Income $80,000-$119,999 p.a
0%
Household Income >$120,000 p.a.
0%

Source

  • emma conducted by Ipsos MediaCT; People 14+ for the 12 months ending August 2018, Nielsen Digital Ratings Monthly, August 2018; People 14+

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